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Alcoa & Alcoa Foundation Provide Recycling Tools to Help Americans Protect the Planet and Earn Cash in Recognition of America Recycles Day, November 15

07.11.2011  |  Business Wire


Recycling is not only good for the planet, but good for your wallet too.
According to the Aluminum Association, Americans earn nearly $1 billion
a year from recycling aluminum cans, yet nearly another $1 billion worth
of aluminum cans are still tossed into landfills. As national sponsors
of America Recycles Day on November 15, Alcoa and Alcoa Foundation are
providing tools on its recycling
website
to make it easier for Americans to recycle.


The website is loaded with ideas on how to turn cans into treasure?from
a free Aluminate
iPhone app
that helps users set and track financial recycling goals,
to a turnkey toolkit
that provides steps for planning a recycling campaign to raise money for
charity.


'Increased recycling can also be a job creator,? said Beth Schmitt,
Director of Recycling Programs for Alcoa. 'According to the Container
Recycling Institute, for every thousand tons of beverage containers
recycled, between 1.5 and 7 jobs can be created by private industry. So
recycling those energy-rich natural resources not only helps us become
energy independent, but it also creates private sector jobs that we
desperately need in this country.?


While it′s simple to recycle, it′s not always easy. In some communities,
consumers don′t have access to recycling bins or know where to find
recycling centers. That′s why the website also includes a recycling
center location search
tool and a list of states offering recycling
bins through Alcoa′s
Recycling Bin Donation Program
.


'In 2008, Alcoa took up the charge to raise recycling rates in the U.S.
to 75 percent by 2015, and we can only make it happen by getting
everyone involved,? said Paula Davis, President, Alcoa Foundation. 'Our
partnership with Keep America Beautiful′s America Recycles Day is a
perfect way to engage Americans, especially the next generation, in
recycling.?


To spread the word to students, for the first time ever, Alcoa is also
sponsoring America Recycles Day recycling events at college football
game tailgating parties in November. Participating schools receive a
tailgating recycling starter kit that includes t-shirts, banners,
buttons and 500 recycling bags.


To further capitalize on the enthusiasm of football fans, Alcoa
Foundation also sponsors 'Let′s Tackle Recycling,? a partnership at
locations across the U.S. In Pittsburgh and Philadelphia, Alcoa
Foundation partners with the Pennsylvania Resources Council. The program
has increased the rate of recycling at Heinz Field in Pittsburgh and
Lincoln Financial Field in Philadelphia by giving recycling bags to
football fans as they enter parking lots.


Aluminum is infinitely recyclable. It takes 95 percent less energy to
recycle it than to manufacture new metal from scratch?making aluminum
one of the most sustainable metals.


Visit Alcoa′s recycling
website
, like us on
Facebook
or follow us on Twitter
to get recycling tips throughout the month of November in recognition of
America Recycles Day.

About Alcoa Recycling

Alcoa and the aluminum industry have a
goal to increase can recycling rates in America to 75% by 2015. To hit
this goal, Alcoa and the Alcoa Foundation have distributed more than
125,000 recycling bins, launched our Make
an Impact calculator
to help families live more sustainably, created
the Aluminate?
recycling app and, in the last five years, invested nearly $3.8 million
in community recycling programs across the country. If every American
recycled just one more can per week, we would reach our goal.

About Alcoa Foundation

Alcoa Foundation is one of the
largest corporate foundations in the U.S., with assets of approximately
US$436 million. Founded more than 50 years ago, Alcoa Foundation has
invested more than US$530 million since 1952. In 2010, Alcoa Foundation
contributed nearly US$20 million to nonprofit organizations throughout
the world, focusing on promoting environmental stewardship, enabling
economic and social sustainability, and preparing tomorrow′s leaders
through education and learning. The work of Alcoa Foundation is further
enhanced by Alcoa′s thousands of employee volunteers, who in 2010 gave
more than 720,000 service hours. ?Through the company′s signature Month
of Service (October) program, Alcoa employees share their energy,
passion and purpose to make a difference in our communities. In 2010, a
record 49 percent of Alcoans took part in nearly 1,000 Month of Service
events across 24 countries, reaching 59,000 children, serving 17,000
meals, planting 16,000 trees and supporting 3,000 nonprofit
organizations. For more information about Alcoa Foundation, please
access www.alcoa.com/foundation.

About Alcoa

Alcoa (NYSE:AA) is the world′s leading producer
of primary and fabricated aluminum, as well as the world′s largest miner
of bauxite and refiner of alumina. In addition to inventing the
modern-day aluminum industry, Alcoa innovation has been behind major
milestones in the aerospace, automotive, packaging, building and
construction, commercial transportation, consumer electronics and
industrial markets over the past 120 years. Among the solutions Alcoa
markets are flat-rolled products, hard alloy extrusions, and forgings,
as well as Alcoa ? wheels, fastening systems, precision and investment
castings, and building systems in addition to its expertise in other
light metals such as titanium and nickel-based super alloys.
Sustainability is an integral part of Alcoa′s operating practices and
the product design and engineering it provides to customers. Alcoa has
been a member of the Dow Jones Sustainability Index for 10 consecutive
years and approximately 75 percent of all of the aluminum ever produced
since 1888 is still in active use today. Alcoa employs approximately
59,000 people in 31 countries across the world. More information can be
found at www.alcoa.com.


Alcoa Inc.

Nacema Blake, 212-836-2825

Cell: 347-421-1827

Nacema.blake@alcoa.com


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