Strategic Project Execution Plan Implemented for the Great Atlantic Salt Development

The Path Forward: Key Strategies for De-Risking Mine Project Execution

The project execution plan will mitigate the risks associated with key elements of the capital construction project, including those which are schedule and cost sensitive as follows:

• Completing the Environmental Assessment (EA) Project Registration.
• Securing all necessary permits for onsite construction.
• Further refining the Feasibility Study (FS) Budget and Schedule to establish a Level III baseline schedule and budget for project execution.
• Assessing and managing hydrological and geotechnical risks with the Main Decline Development.
• Conducting trade-off studies and optimizing risk mitigation strategies for Battery Electric Vehicles and the Oreflow System.
• Selecting equipment and optimization of mine design for enhanced efficiency and throughput.
• Advancing electrical design prior to detailed engineering to secure long-lead electrical equipment.
• Securing Memorandums of Understanding (MOUs) for key underground equipment and mining contractor partnerships.

Third-Party Review: A Closer Look at Project Feasibility

BWB Consulting Services Inc. conducted a peer review of Atlas' Feasibility Study (FS) as prepared by SLR Consulting. It underscores the meticulous planning and strategic foresight embedded in the Great Atlantic Salt Project. The review affirms that the project's feasibility study "[Ranks] quite high, especially among the peer group in the junior mining sector" adding that key sections are "extremely advanced and mature for a junior mining company" reflecting the project's straightforward scope and limited risks. Key concerns like Corporate Social Responsibility (CSR) and environmental permitting, labor costs, and site footprint challenges are acknowledged.

The peer review highlighted opportunities for expansion and efficiency improvements, including the potential for expanding reserves, "The reserves base is likely to be much larger over the long term - this is a tremendous opportunity". It further suggests contemplating the use of underground continuous processes from miners to crushers and adopting an Integrated Project Delivery model. The review commends the project's conventional operations plan and healthy market and operating margins, reinforcing the project's robust economic framework.

Brian Buss, President of BWB Consulting Services Inc. commented "The Great Atlantic Salt Project aims to develop a world class salt deposit using low cost, low risk, and proven technologies. Building on the FS work completed previously, the experienced management team have developed a well thought out and mature Front End Engineering and Design (FEED) process and Project Execution Plan that will allow for significant derisking of the project before, during, and after the construction phase. This will provide a clear path towards a seamless transition into the production and operations phase."

Ensuring Project Success

Atlas Salt Inc. remains committed to the successful execution of the Great Atlantic Salt Project, leveraging the expertise of our core team and incorporating valuable insights from the peer review process. Our refined corporate management team and board of directors' focus on sustainability, community engagement, operational excellence and innovative mining practices positions us as a leader in the industry.

About Atlas Salt Inc.

Atlas Salt Inc. is a leader in the salt mining industry, committed to responsible and sustainable mining practices. With a focus on innovation and efficiency, the company is poised to make significant contributions to the North American salt market while upholding its values of environmental stewardship and community engagement.

For information, please contact:

Richard LaBelle, CEO
investors@atlassalt.com

We seek Safe Harbor.

Cautionary Statement

Neither the TSX Venture Exchange nor its Regulation Services Provider, (as the term is defined in the Policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This press release includes certain "forward-looking information" and "forward-looking statements" (collectively "forward-looking statements") within the meaning of applicable Canadian securities legislation. All statements, other than statements of historical fact, included herein, without limitation, statements relating to the future operating or financial performance of the Company, are forward-looking statements. Forward-looking statements are frequently, but not always, identified by words such as "expects", "anticipates", "believes", "intends", "estimates", "potential", "possible", and similar expressions, or statements that events, conditions, or results "will", "may", "could", or "should" occur or be achieved. Forward-looking statements in this press release relate to, among other things: completion, delivery and timing of project components and requirements, and analysis and assumptions related thereto. Actual future results may differ materially. There can be no assurance that such statements will prove to be accurate, and actual results and future events could differ materially from those anticipated in such statements. Forward-looking statements reflect the beliefs, opinions and projections on the date the statements are made and are based upon a number of assumptions and estimates that, while considered reasonable by the respective parties, are inherently subject to significant business, technical, economic, and competitive uncertainties and contingencies. Many factors, both known and unknown, could cause actual results, performance or achievements to be materially different from the results, performance or achievements that are or may be expressed or implied by such forward-looking statements and the parties have made assumptions and estimates based on or related to many of these factors. Such factors include, without limitation: the timing, completion and delivery of required permits, supply arrangements and financing. Readers should not place undue reliance on the forward-looking statements and information contained in this news release concerning these times. Except as required by law, the Company does not assume any obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.